Hypnotic animations by kinetic type foundry Dia to promote the launch of Klim foundries latest typeface collection Söhne.
You can view all four families on Klim’s site here:
klim.co.nz/soehne/
and read an in depth interview with Klim Foundry on It’s Nice That here:
itsnicethat.com/klim-dia-sohne
Beautiful work from studio ManvsMachine for Castello. Having 3D scanned the three flagship cheeses they went on to create what must be the most seductive videos ever created to sell Cheddar and Brie…
You can see the full series on their Vimeo here: https://vimeo.com/mvsm
Screens of the Future is Universal Everything’s ongoing series of visionary prototypes, based on the emerging technologies of flexible displays, shape-shifting materials and context-aware functionality.
These moving image artworks highlight humanity’s increasingly integrated relationship with technology, serving as product demos of our near future.
You can see more of their project here
Spin studio’s new site has arrived, and what a site it is.
A great showcase of their output, pairing less commercial projects like ‘Lettuce Letters’ with their best known work. What makes the site so appealing though is the attention to detail and abundance of engaging animations to maximise the playful personality of each piece. Clearly it helps that their work is in itself intelligently crafted enough to stand on its own, but it’s great to see this amount of thought and effort put into a studio’s own site. Quite often the project that gets most neglected in the creative industries (and I’m as guilty of this as the next…).
Take a look for yourself at spin.co.uk
Lovely work from Imaginary Forces for Netflix’s latest cult show ‘Stranger Things’. By pairing 70’s type classics Benguiat (Ed Benguiat) and Avant Garde (Herb Lubalin) they’ve managed to use two of my possible all-time favourite typefaces by two of my type design heroes, and more importantly, made them work.
Inspired by Stephen King novel covers, which the show’s creators Matt and Ross Duffer sent to Imaginary Forces as reference, the sequence fills you with intrigue and unease. Perfectly setting the tone for the show to follow.
I think what I like about it most is the abstract details from Benguiat fading and pulsing throughout the background, showing the beauty of the typeface is in all of its fine details, before effortlessly blending together at the end. This, with the contrast of Avant Garde in the foreground, makes for what can only be described as type porn. Something rarely seen in such a commercial project, but I’m glad it made it through!
You can see more of Imaginary Forces work on their site here
A lovely, and darkly comedic stop-frame animation from Dutch Director Nina Gantz telling the tale of ‘Edmond’. Having won awards including a BAFTA for short animation, and the Short Film Jury Award at this year’s Sundance film festival its clear I’m not the only one to appreciate it. The soft, friendly aesthetic, coupled with the dark story of love and cannibalism make it both mesmerising and beautiful.
Directed by Nina Gantz
Produced by Emilie Jouffroy
Lovely animated typography piece by DJA to launch Karen Walker’s first set of fragrances. Embodying Karen’s signature eccentric energy the film brings the neon titles of each of the three fragrances to life. DJA describe it as:
“Channeling the upbeat, irreverent spirit of the Op Art movement, a bold, graphic approach to packaging for Karen Walker’s fragrance debut ABC.”
Nice project by Jacopo Colo. Hex Clock is a precise hexadecimal color clock which goes the whole 24 hours color range, from #000000 to #235959. Generally it’s pretty dark, but at least its accurate! The only improvement I would make would be to have a dynamic favicon which updates alongside the screen background, but maybe simple is better…
Take a look here –
Although it takes a while to load (which might have more to do with work being quiet today than the development…) if you liked their previous offerings, like Sprawl 2, then this is well worth a look. You can either use your webcam or your mouse to interact with the video, similar to the Sprawl one, but this time your movements don’t just pause/skip/loop the video, they directly interact with it creating kaleidoscopes and bursts of light wherever you connect. Here’s how they explain it –
“We’re not just dealing with technology, we’re dealing with unique environments. A big part of the data is our engagement and gesture. We developed a HTML5 video player where we control real-time WebGL shader effects. We pair camera vision with the gyroscope and accelerometer data from the mobile device that we send to the computer through WebSockets. It’s by far the most complex thing I’ve ever worked on.”
“For me it’s always been an obsession to combine these things, to make something rich and nuanced, so you forget the technology.”
Clever stuff eh.
Watch the video and have a play (best viewed on Google Chrome) here
Written, Directed & Produced by: Vincent Morisset
Creative Direction by: Vincent Morisset and Aaron Koblin
Produced by: AATOAA, Unit9, Google Creative Lab, Antler Films
Nice (but not so new) campaign promoting Issey Miyake’s last perfume by enabling users to post messages using Google Street View. The experience gets its full power with the app that allows other users to discover messages directly where they have been posted via augmented reality. They don’t look too bad either!
You can take a look on the site here
