About
London based Digital / Creative Director who specialises in branding, digital and packaging design for a nice mix of media, creative and fashion clients.
Selected Clients & Agencies
AKQA, Alexander McQueen, Arcadia, Armani, Ash, Bally, Browns Fashion, Burberry, Calvin Klein, Exposure, Farfetch, FCB Inferno, Huge, Isobar, Jaguar, Land Rover, L.K.Bennett, MTV, Net-A-Porter, Phillip Lim, Publicis Sapient, Selfridges, Spring Studios, Target, Ted Baker, Theobold Fox, Spark44, Velocity Black and Wunderman
Experience
Working freelance for Agency Republic, AKQA, Arcadia, Browns Fashion, Burberry, Candi, Exposure, Farfetch, Isobar, L.K.Bennett, MTV, Net-A-Porter, SapientNitro, Spring Studios, Tatty Devine, Ted Baker, Theobold Fox, Spark44 and Wunderman on various web, digital, interactive, print and type design projects.
Working on concepts, Art Direction & Design on various projects for Unilever and Heathrow.
Working as the Senior Art Director on creating and defining the direction of all lifestyle photography for a major mobile phone brand.
Working as the Senior Designer and Art Director on a pitch for a fashion retailer.
Working as Digital Creative Director for Ash on a digital rebrand and the Art Direction and Design of their new responsive, ecommerce site: ash.com
Working as Creative Director for Velocity Black on all of the brands digital and physical output
As the Digital Creative Director I was responsible for refining and re-working all of LuxDeco’s branding as well as re-designing the website, packaging and printed material. I also Art Directed and designed the first and second issues of their printed ‘Style Guide’ magazine, along with their accompanying iPad and iPhone apps.
Working as the Senior Digital Designer on the responsive re-design of the Farfetch.com site (which also included designing for campaigns and other content driven projects), and designing their Farfetch Discover iPhone and iPad apps.
Primarily working as the Senior Digital Designer on a large fashion brand campaign (Philip Lim/Target collaboration) that spanned all areas of digital, including mobile and responsive. Also working on Spring’s own site as well as projects for Bally and Armani, an interactive video wall for Calvin Klein and pitches for various other brands.
Working as the Senior Digital Designer on all projects within the Burberry.com site covering Experiences, Events, Campaigns and Seasonal Shows. Each project also had to be considered for tablet and other touch devices, sometimes including separate mobile versions being developed.
Working on concepts, UX and design of tablet and mobile projects for clients such as Selfridges, TopShop, River Island, Evans & a selection of American brands.
Working on redesigning various key areas of the site and looking at general UX improvements across their digital products.
Freelancing as a Digital Designer. I worked primarily on all of the digital aspects of the Bulmers 2011 campaign as well as the Coca-Cola 125th anniversary micro-site.
Working on concept, design and development for all of the brands digital output. Which included designing and Art Directing their mobile app, the first UK app to offer PayPal.
Working for myself for a variety of brands including Hoxton Boutique, Sefton, Start London and Fashion East
Working on concept, design and development for all of the brands digital output. As well as print and packaging.
Working on a variety of projects from full sites for brands to designing and building micro-sites, HTML emails or banners. Predominantly in the fashion & luxury sectors.
Working as a designer and front end developer for various clients, predominantly the Arts Council.
Working on various design projects for CHK Design and Acme Fonts.
Designing & illustrating the prints for McQueen’s first street wear collection.
Recommendations
Tom not only understood the concept loosely defined in my head, he enhanced the brief and was incredibly patient in responding to my random questions and “ideas” throughout.Tom delivered a top notch design which won and is still winning a lot of positive feedback, which also plays a key part getting new sellers to join us and giving confidence to shoppers.“
Alongside the work, Tom was friendly and good to have around. Would recommend to anyone looking for highly skilled designer.“
