Sefton HTML email designI’ve just been asked to re-work the Islington based fashion boutique Sefton’s HTML email design and template. With the design I produced for them last year (pictured) being quite image led, I think it’s time to move to a ‘lighter’ version. Check back here in around a week or so to see the results!

Or click here to see all of my work for Sefton Fashion Boutiques
























#Design#Fashion#HTML email#Sefton

L.K.Bennett Recent Events page

I built this page on the L.K.Bennett website as a tool for press to promote their events. Combining video and a Javascript gallery it provides an engaging interactive experience that allows the press department to show their previous events off to possible future collaborators. You can view the page here

Or click here to see all of my work for L.K.Bennett

#CSS#Fashion#HTML#Javascript#L.K.Bennett#Video

L.K.Bennett eBay Outlet home page

I’ve just finished working on the L.K.Bennett Ebay Outlet pages! It was a challenge to maintain brand identity while also having it made clear that it was separate from the main brand, but I think the end product achieved that quite well. With the reversed version of the logo, and black overlaid navigation it has a slightly less airy feel than the usual designs I produce for them, but still feels clean and in keeping with other elements of the brand. With limits on which photography I could use (they didn’t want to show products that weren’t being sold on Ebay as it could be misleading, and some ex campaign usage rights issues) we decided to instead use tight crops of the L.K.Bennett logo as it appears on the products. Some of the most pleasing results came from cutting in extra close to the logo embossed on the hardware of handbags or zips on boots, but all have a certain quality I think.

L.K.Bennett eBay Outlet product listing page

You can click here to see all of my work for L.K.Bennett

#CSS#eBay#Fashion#HTML#L.K.Bennett#web design

The L.K.Bennett Look Book has just gone live, another simple yet functional addition to the site! Designed to be clean and fit with the brand, it’s JavaScript built with infinity functionality, and I quite like it (even if I do say so myself)! A fair bit of tweaking was involved in both getting the images as we wanted and getting it to work perfectly across all browsers, but I think it paid off, see what you think-

www.lkbennett.com/lookbook

L.K.Bennett Javascript Look Book

L.K.Bennett Javascript Look Book

You can click here to see all of my work for L.K.Bennett

#Fashion#Javascript#L.K.Bennett#Look Book

I built the L.K.Bennett ‘Anna’ bag Flash teaser as both a bit of fun, and to promote the upcoming release of the ‘Anna’ collection of bags. With a dynamic countdown to the release time & date and a ‘spotlight’ style mask to give a sneak peek it brought a little intrigue to the launch!

You can see a non live version here, if you’re curious…

Or click here to see all of my work for L.K.Bennett

#Animation#Fashion#Flash#L.K.Bennett

Tom Walsh Design - Hoxton Boutique Blog

Having designed for Hoxton Boutique for quite a few years now it’s always nice when they get in touch, and this time it was a blog that they were looking for. They had a pretty fixed idea of what they wanted it to look like so this time it was less of a design project and more of a front end development job. I installed WordPress on their server and adjusted the CSS accordingly, ending with a characteristically quirky whilst functional blog.

You can click here to see all of my work for Hoxton Boutique

#blog#CSS#Fashion#Hoxton Boutique

As a way of adding a little extra touch to the L.K.Bennett iPhone App we decided that a nice intro animation based around their shoes could work quite well. As Flash wasn’t an option I opted for After Effects, which meant using the virtual cameras I could play with depth of field to add an extra dimension to the product shots I needed to work with. Other restraints were a capped length of 6-8 seconds and file size (so the App could be downloaded on 3G). With all those factors accounted for, here’s the final intro we chose, and those that didn’t make the cut.

You can click here to see all of my work for L.K.Bennett

#After Effects#Animation#App#Fashion#iPhone#L.K.Bennett

L.K.B Fashion Indentity

We’ve just started work on the L.K.Bennett iPhone App, and as the existing logo is quite wide I thought I’d design a slimmer version that would be better suited to the screens aspect. It started with efforts at slimming characters and kerning, but after a while of playing I realised that wasn’t going to work. So I decided to cut it down to just the L.K.B, but as far as App branding goes it was a little too obscure.. Following a few chats it was agreed that ‘fashion’ would be added, and after a bit of thinking/playing with it I realised that positioned correctly, and with a few tweaks, the top curl of the ‘f’ and the dot of the ‘i’ could make up the dots from L.K.B, and the logo (which in the end wasn’t used, but I still like..) turned out quite well.

You can also see it being used in earlier versions of the intro animation in my post on the ones that didn’t make the cut here.

#App#Fashion#Identity#iPhone#L.K.Bennett#Type

Apple staff choose the L.K.Bennett App as one of their favourites!

Apple staff choose the L.K.Bennett App as one of their favourites!

We only launched the App a few days ago, and it’s already in Apples Staff Favourites! Let’s hope the downloads get it to the top 10 too!

You can click here to see all of my work for L.K.Bennett

#Apple#Fashion#iPhone App#L.K.Bennett

L.K.Bennett iPhone App page
Tom Walsh Design - L.K.Bennett iPhone App

After months of delving into App functionality and mobile possibilities we’ve finally launched the L.K.Bennett iPhone App! Art Directed by Erin Bishop and myself, and built by PortalTech, it combines a clean, uncluttered layout with a simple user interface making it lightweight, easy to use and intuitive to any iPhone user.

Download it here and let me know what you think!

Or click here to see all of my work for L.K.Bennett

#App#Fashion#iPhone#L.K.Bennett

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